Sales. Marketing. Branding.
They get all the glitz, attention, and masterminds.
But let's not neglect the fundamentals.
Like ensuring your business products and services have enough margin to be profitable.
It's also key to learn the art and science of managing cash flow efficiently.
After all, marketing and branding costs money themselves. Plus selling low-margin items won't pay the bills for long, or keep you afloat during hard times.
Quality high-margin goods and services, while mastering the flow of cash, are what keep you winning in the long run.